SEO

SEO or Search Engine Optimisation is the name given to activity that attempts to improve search engine rankings. It is the process of getting traffic from the ‘free’, ‘organic’, or ‘natural’ search results on search engines.

In search results Google displays links to pages it considers relevant and authoritative. Authority is mostly measured by analysing the number and quality of links from other web pages.

In simple terms your web pages have the potential to rank in Google so long as other web pages link to them.

Read More›